How Page Speed Can Impact Your Ranking Online?

Page speed is the time taken by a page of a website to open. It is very important for any website that its pages open very soon on any device. It should come as no surprise to many that Google consistently refers to page speed when it comes to search engine optimization (SEO) rankings.

Page speed, site loading times, and user experience (UX) are some online aspects that will always be important for SEO. Here we take a better check out how page speed can impact your ranking online.

We all know from using websites ourselves when browsing and buying online that the quicker and slicker an internet site is at loading and responding, we enjoy that have. But page speed and Google go a step further as they create this an important part of their SEO ranking process. Why is this?

Many statistics and studies show just what proportion of an impression this speed aspect has on website visitors – thus making it a desirable dimension for Google to prioritize and factor. After all, if we look at Google as a product, they want to make people (those using the internet) love using their products & services.

Compared to your competitors, it has been said that even a one-second delay in loading a page on your website can result in fewer page views per session and fewer conversions overall too. Google recommends having it take no longer than three seconds for a webpage to load, so even this one-second delay (four seconds seems like such a short space of time) can have dire consequences.

Looking at the average speed index of many major industry websites (such as the finance, retail, and travel sectors), the average time it can take to load a landing page on a mobile is an eye-watering twenty-two second – a full nineteen seconds over the recommendation.

Facts and figures like this should make it abundantly clear as to why page speed and Google go hand in hand and why your business website can benefit from a top London web agency like Website Drona to help. There are many actions that you can take to speed up your website. Compressing image and video file sizes is a good start, as is considering the optimum hosting and using tools like Cloudflare.

Yet beyond the surface of what you can do, there are highly technical tasks (such as optimizing server response time and deferring the likes of JavaScript) that can help massively. We can help with this (and more) to speed up your website loading times and drive traffic to your business website.

If you'd wish to understand more about how our great digital marketing & website designing services in Delhi India can assist you, then contact us at www.websitedrona.com or send your query to sales@websitedrona.com or directly call us on 9560095687 and obtain a free quote.

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